Singaporeans are living longer, possibly up to a 100 years old in the future. However, most of us aren't confident of saving enough for retirement because of rising financial responsibilities and cost of living. In order to live life to the fullest, saving is essential and Prudential is here to help Singaporeans with that.
I designed and animated these stickers for Prudential for their #BringOn100 campaign. These will be available to use as social stickers, and are also used as assets in the campaign's key visuals.
Client: Prudential Singapore
Agency: Fiftyfull

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